WHO WE ARE // MEET THE TEAM

Meet the SBA Team

Caroline Conlon

Specialist Advisor

Caroline is a highly organised adult social care expert, with excellent communication and conflict resolutions skills. Competent in reviewing services for quality and compliance, accomplished at increasing customer satisfaction, supporting services to understand the expectations of regulation and legislation, skilled at auditing services, reviewing policies, developing, and supporting teams to recognise and manage risk and improve on current ratings.

Rupert Cox

Business Advisor

Rupert has a wealth of small business experience. Following an early career farming he has led membership-based business organisations where an empathy and support for members' businesses was of paramount importance.

As well as agriculture, Rupert has worked in the events, tourism, commercial property and marketing sectors giving him a well-rounded view of business and in particular the support that fledgling businesses require. 

Aisha Elliott

Business Development & Marketing Co-ordinator

Aisha has a background in Business Development and Sales Consultancy, primarily in the Construction sector.

She is a recent addition to our team as the Business Development and Marketing Co-Ordinator which is a new and varied role which suits her dynamic and ‘outside the box’ style. 

Sue Higgins

Trevor Horne

Business Advisor

Trevor is an international coach, trainer, and writer and facilitates the journey of individuals and business organisations on the journey to their own and business potential.

He has worked with small business start-ups, established businesses looking to grow to the next level and large organisations investing in the training, and development of their people.

Chris Jones

Business Advisor

Chris is a Chartered Surveyor with a wide range of professional experience in the rural sector. Having spent his early career working for Savills and a spell with National Trust more latterly,

Chris has built a strong professional grounding in land management and agricultural consultancy.

Lisa Langley

Tracey Longhurst

Business Advisor

Tracey started her career in the legal profession and then moved over to practice as an HR professional, where she worked in the corporate sphere for 25 years in both pharmaceutical and tech companies developing senior leaders and their teams.  

She is passionate about entrepreneurship and strives to continue to mentor those starting out on their journey as business owners.

Neville Marchent

Business Advisor

Throughout his career, Nevelle has helped many companies across a wide sector range, from Product Development, Manufacturing, Engineering, Consultancy, IT, Medical sector and Commerce. 

Natasha Margetts

Patricia Marks

Founder & CEO

The Founder and CEO of the agency, Patricia is a astute business professional specialising in business development and project management.

Mike McEvoy

Business Advisor

Mike started his career in large Public Limited Companies, working in all areas of Business, following this he became Director in a number of SME Companies followed by completing a ‘Management Buy-Out’. 

After successfully selling the Business Mike started his own Company as a Business Advisor/Consultant and has worked in a vast array of business sectors assisting individuals, SME’s and Private Equity Stakeholders.  

Clare Paul

Business Development Advisor

Clare’s background is in retail & hospitality management where she specialised in turning around unprofitable businesses. She then became a small business owner/entrepreneur herself and owned a successful public house, a retail butcher and a high street cafe.

The particular skills that Clare brings to the SBA are her expertise in business analysis and planning. Clare is experienced in digital media marketing, lead generation and small business finance.

Barry Peel

Volunteer Business Advisor

Prior to setting up a freelance management consultancy, Barry was employed by Unilever, Glaxo and Government Audit Agencies in HR and management development. 

As a qualified Organisational Psychologist he has experience in executive coaching, psychometric testing and team development interventions. He can support clients as individuals or groups, understand the choices faced and human factors affecting business decisions.

Gemma Sparks

Business Advisor

Gemma is a Land Agent and Chartered Surveyor with a wealth of experience in the rural sector. For a number of years, she has helped farmers and land owners with business advice and assistance with seeking grants.

Gemma also has experience in the events, rural tourism and business membership organisations sectors, alongside first hand experience of running a business, making her well placed to provide support to many rural businesses. 

Sian Robinson

Board Member

Sian is a business owner and casual lecturer in Business & Management at the University of Exeter. Her studies in Business and Management and Organisation Studies at the University bring her a wealth of theoretical knowledge as well as experience of practical applications. 

She is a staunch champion for entrepreneurship and fully encourages individuality and self-belief as key factors for becoming a successful entrepreneur.

Graham White

Business Development Advisor

An experienced leader in the design and print industries with specialist knowledge of import/export international trade, Graham has amassed a long and distinguished list of business directorship roles before becoming a business growth coach on High Growth and Growth Accelerator programmes. 

Graham has developed an extensive reputation as a business mentor in both International Development and general strategy.

Amanda Whitlock

Project Lead

Amanda is an experienced Wellbeing and Mental Health trainer and consultant.

Accredited by Mental Health First Aid England, she provides both MHFA-Accredited and bespoke training, she also helps business owners and managers looking to provide the correct support for employees and provides online and face to face courses to enable every workplace to provide the right work environment.

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